--- title: A Message to the Death Care Profession at Large description: Chptr shares a message to the death care profession on why 2026 marks the completion of the shift from print obituaries to protected, broadcast-quality video storytelling led by funeral homes. image: https://blog.chptr.com/hubfs/Chptr%20Heart.png --- [Skip to content](https://blog.chptr.com/a-message-to-the-death-care-profession-at-large#main-content) [![chptr_logo_white](https://blog.chptr.com/hs-fs/hubfs/chptr_logo_white.png?width=150&height=66&name=chptr_logo_white.png)Homepage](https://www.chptr.com/) - [Home](https://chptr.com/) - [Blog](https://blog.chptr.com) - [Help & FAQs](https://chptr.com/#faq) - [#TheFirstCall](https://chptr.com/thefirstcall) Book a Demo - [Home](https://chptr.com/) - [Blog](https://blog.chptr.com) - [Help & FAQs](https://chptr.com/#faq) - [#TheFirstCall](https://chptr.com/thefirstcall) Book a Demo ![](https://blog.chptr.com/hs-fs/hubfs/Chptr%20Heart.png?width=1650&height=1275&name=Chptr%20Heart.png) Company News # A Message to the Death Care Profession at Large ![Rehan Choudhry](https://blog.chptr.com/hs-fs/hubfs/Rehan%20profile%20pic.png?width=48&height=48&name=Rehan%20profile%20pic.png) Rehan Choudhry January 9, 2026 ### 2026 is the year we finish what we started For more than a century, obituaries have been treated as transactions. A few lines of text. A shrinking audience. Rising fees. And too often—families’ stories handed over to systems that don’t protect them. That era is ending. #### In 2026, our focus at Chptr is simple and unwavering: To fully materialize the shift from print obituaries to broadcast-quality video storytelling—owned by funeral homes, protected for families, and amplified by trusted local media. This isn’t about chasing technology for its own sake. It’s about restoring meaning to one of the most important moments a family will ever experience. #### What We’re Building in 2026 1. The End of Print as the Default Text-only obits no longer reflect how communities live, remember, or connect. Video brings voice, presence, and humanity back into remembrance... and it reaches families where they actually are today. 1. A New Growth Engine for Funeral Homes By partnering directly with local TV, digital, and streaming media, we’re helping funeral homes reach entire communities (not just readers) while creating measurable business value, not just placement. 1. A Line in the Sand on Protection & Data Security We believe obituary data belongs to families and funeral homes—period. No scraping. No reselling. No dark patterns. Protection, privacy, and integrity aren’t features; they’re requirements. 1. Breaking a Pricing Model That Excluded Too Many Families For too long, families were priced out of their person being fully remembered. We’re replacing unpredictable, per-obituary fees with reliable, scalable subscription pricing, so funeral homes can offer modern remembrance without asking families to make painful tradeoffs at the worst moment of their lives. #### Our “Why” We built Chptr because families deserve dignity, funeral directors deserve control, and local communities deserve to hear these stories where they still gather and receive their local news. Obituaries aren’t content. They’re real stories about real lives lived. 2026 is the year we finish the shift, together. If you believe the future of funeral service is more human, more protected, and more connected, we’re honored to build it alongside you. Rehan Choudhry Founder & CEO of Chptr ## Share this post [mailto:https%3A%2F%2Fblog.chptr.com%2Fa-message-to-the-death-care-profession-at-large](mailto:https%3A%2F%2Fblog.chptr.com%2Fa-message-to-the-death-care-profession-at-large) ## Keep reading ### [![](https://blog.chptr.com/hs-fs/hubfs/devin-avery-lhAy4wmkjSk-unsplash.jpg?width=5184&height=3456&name=devin-avery-lhAy4wmkjSk-unsplash.jpg) Research & Reports The Generation That Grew Up Online Is Losing People Too](https://blog.chptr.com/the-generation-that-grew-up-online-is-losing-people-too) ### [![](https://blog.chptr.com/hs-fs/hubfs/Blog%20Images-4-1.png?width=1200&height=675&name=Blog%20Images-4-1.png) Company News Chptr Featured in American Funeral Director: The Next Frontier of Obituary Distribution](https://blog.chptr.com/chptr-featured-in-american-funeral-director-the-next-frontier-of-obituary-distribution) [![chptr_logo_white](https://blog.chptr.com/hs-fs/hubfs/chptr_logo_white.png?width=150&height=66&name=chptr_logo_white.png "chptr_logo_white")](https://www.chptr.com/) --- [Privacy Policy](https://chptr.com/privacy-policy) · [Terms of Use](https://chptr.com/terms-of-service) · © 2025 Chptr Inc. 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